Monday 12 September 2011

Important jobs

To create Facebook User Id : http://www.facebook.com/about/messages/

To make tiny url : http://www.tiny.cc

Saturday 3 September 2011

Search Engine Optimization Plan

A complete guide to search engine optimization would be book-length, and would be out of date as soon as it was published, but here are several tips for building a website with search engine optimization in mind:
1. Every page on your site must have a unique HTML title tag, meta keywords tag, and meta description tag.
2. Follow W3C recommendations for HTML document structure. Begin the body copy of your page with your keyword phrase, and repeat it as needed as the theme of the page throughout your copy. Feature your keyword phrase prominently by including it in headers and making it bold or italics.
3. Use text navigation on your site, and use the keyword phrases you have selected as the links. If you cannot use text navigation, include a footer on every page using text links.
4. Build a text site map, and link to it from every page of your site.
5. Organize your navigation according to the importance of your keyword phrases. If you break your site into many pages, link to the most important pages from every page of your site, and link to the other pages from section header pages and the site map.
6. Establish your site by submitting to the major directories, The Open Directory and the Yahoo! Directory, then build your link popularity by submitting to web directories, search engines, and requesting links from related websites.
7. Be patient. A search engine optimization project can take quite some time to work.
For Google's suggestions on search engine optimization, see Google Information for Webmasters - Webmaster Guidelines.

Tips to Increase Site Visitors

Here are 26 sure-fire ways to increase web traffic and site visitors to your website. Use some or all of them, and let us know which ones worked best for you.
  1. Optimize your site (SEO).
    Win on the search engines when people search for keyword phrases related to your products or services.
    (More about search engine optimization.)

  2. Get your site listed in directories.
    Submit your site to all the major web directories. This will generate traffic directly from the directories themselves and will also help to improve your link popularity. That helps you win on Google!
    (More about web directories.)

  3. Get listed in search engines.
    Submit your site to all the major search engines.
    (More about search engines.)

  4. Get links to your site.
    Get people with complimentary sites to link to yours. You offer rental kayaks on the beach. Ask the local restaurant owners to link to you, and offer to link to them. Ask the local tour guides, the real estate agents, the night clubs, and everyone else. Links lead to clicks onto your website and help to improve your search engine rankings.

  5. Buy links to your site.
    Buy text links on other websites. That means more spiders stopping by, more people clicking through, and better search engine rankings.

  6. Buy banner ads.
    Buy banner ads on other websites. It helps to build brand recognition.

  7. Participate in a banner exchange program.
    It won't cost you anything, and will lead to a few extra visitors. Plus, you're spreading your brand all over the place.

  8. Participate in a WebRing.
    Connect your site with other sites in your niche.

  9. Pay for clicks to your site.
    Pay for clicks or inclusion on the search engines so that people will see your site in the sponsored links section of the search results when they search for keyword phrases related to your products or services.
    (More about pay per click.)

  10. Set up an affiliate marketing program.
    With affiliate marketing, you can either pay per click, pay per lead generated, pay per sale, or pay per customer acquired.

  11. Use smart public relations (PR).
    Get news coverage of your business and your site. Approach online and traditional media. This will often lead to others placing links pointing to your website, which leads to more clicks and also to improved search engine rankings.

  12. Use E-mail marketing.
    Ugly, but effective for the cost. Blast out your special offers, but be nice about it.

  13. Use off-line marketing.
    Promote your site. Put your url on all your license plates. Paint it on your car. Buy newspaper and yellow pages ads with your url. Put up flyers and stickers. Sponsor a little league team. Do anything and everything to spread the word about your website around your city.

  14. Run regular promotions.
    Stage regular giveaways and spread the word about it.

  15. Get published.
    Write articles for publication on other websites. The author profile will link to your site. The article will show that you're an expert.

  16. Publish yourself.
    Write articles for your own site regularly. This will help you to win on the search engines and gives your visitors a reason to come back over and over.

  17. Ask for reviews.
    Ask for reviews of your self-published articles on other webmasters' websites. Ask for reviews of your website, your products, your software, your services. These will usually include links to your articles.

  18. Write briefs.
    Write daily or weekly news briefs focusing in on your industry or specialty area. This keeps your site "fresh" in the eyes of the major search engines and helps you to spread a wide net when fishing for top search engine positions.

  19. Create a newsletter.
    Ask your visitors to sign up for your newsletter, and encourage them to send it along to people they know. Send a newsletter regularly with teasers or lead-ins to your in-depth new articles or with special offers and the latest products.

  20. Post in chat rooms.
    Become active in bulletin boards and chat rooms focusing on your industry. Leave inciteful comments, and people will click on your profile, then visit your site.

  21. Give away free stuff.
    Offer something people want at your site. Give them a reason to come back and get more. Offer free downloads and update them regularly. Offer coupons or discounts. Content content content.

  22. Give awards for excellent sites in your niche.
    This builds more links back to your site and establishes you as a credible reviewer, an expert in your space.

  23. Run a contest and promote it.
    Photo contests, essay contests, goofy contests, random drawings, anything. Example: Messiest Garage in America contest on OfftheFloor.com.

  24. Join your local business organizations.
    Chambers of Commerce and other organizations will often add your site to their member directory. That's an added advantage over the obvious business-building and networking opportunities.

  25. Create an RSS feed.
    Give people another way to interact with your content.

  26. Be accessible.
    Build your site so that it is accessible to all browsers and to PocketPC and Palm Pilot users. Don't forget, people with disabilities buy things too. Make your site Section 508 complaint. Your competition probably hasn't.

  27. We really couldn't stop at Z. This last suggestion is our most important one: Be a good Internet citizen. Provide useful resources on your website, resources that make people feel thankful that you put in the time and effort. Help every person who ever calls you on the telephone or emails you a question. When they ask "How can I ever thank you?" just say, "If you like my site and think it's useful, why not link to it?" (More about good Internet citizenship.)

    Friday 2 September 2011

    Meta Tag


    META Tags or what are officially referred to as Metadata Elements, are found within the <head></head> section of your web pages. META Tags are still relevant with some indexing search engines.

    (1). TITLE Element - Page Titles
    Every html document must have a TITLE Element in the head section. Some refer to the
    <title> element as a meta tag (title tag) when it is not.
    <title>META Tags Tips - Metadata Elements</title>

    (2). ·  META Description Tag
    Some search engines will index the META Description Tag found in the
    <head></head> section of your web pages. These indexing search engines may present the content of your meta description tag as the result of a search query.
    <meta name="description" content="META Tags or what are officially referred to as Metadata Elements are found within the <head></head> section of your web pages. The following is a partial list of metadata elements that may be used in the overall site structuring, organization, and search engine marketing strategy.">

    (3). ·  META Keywords Tag
    The META Keywords Tag is where you list keywords and keyword phrases that you've targeted for that specific page. There have been numerous discussions at various search engine marketing forums surrounding the use of the keywords tag and its effectiveness. The overall consensus is that the tag has little to no relevance with the major search engines today.
    <meta name="keywords" content="META Tags, Tips, Metadata Elements, META Description Tag, META Keywords Tag, Language Tag, Link Relationship Tag, Title Element">

    (4). ·  META Language Tag
    In HTML elements, the language attribute or META Language Tag specifies the natural language. This document is mostly concerned with how to specify the primary language(s) (there could be more than one) and the base language (there is only one) in HTML documents.
    <meta http-equiv="content-language" content="en">

    (5). ·  META Link Relationship Tag
    It is helpful for search results to reference the beginning of the collection of documents in addition to the page hit by the search. You may help search engines by using the link element with
    rel="start" along with the title attribute. The META Link Relationship tag is part of the metadata that appears within the <head></head> section of your web pages.
    <link rel="start" href="/meta-tags/" title="META Tags Tips - Metadata Elements">

    (6). META Robots Tag
    The Robots META Tag is meant to provide users who cannot upload or control the
    /robots.txt file at their websites, with a last chance to keep their content out of search engine indexes and services.
    <meta name="robots" content="noindex, nofollow">
    • META Robots Tag for Googlebot
      Googlebot obeys the
      noindex, nofollow, and noarchive META Robots Tags. If you place these tags in the head of your HTML/XHTML document, you can cause Google to not index, not follow, and/or not archive particular documents on your site.
    <meta name="googlebot" content="noindex, nofollow, noarchive">
    • META Robots Tag for MSNBot
      MSNBot obeys the
      noindex and nofollow Robots META Tag. Placing these tags in the heading of your HTML document prevents MSNBot from indexing or following specific documents.
    <meta name="msnbot" content="noindex, nofollow">

    (7). ·  META Revisit-After Tag
    The revisit-after META tag is not supported by any major search engines, it never was supported and probably never will be. It was developed for, and supported by, Vancouver Webpages and their local search engine searchBC.
    <meta name="revisit-after" content="7 days">

    Below is a listing of the Dublin Core Metadata Element :
    Label: Title
    Definition: A name given to the resource.
    Comment: Typically, Title will be a name by which the resource is formally known.
    <meta name="DC.title" lang="en" content="DC Dublin Core META Tags - DCMI Dublin Core Metadata Initiative">

    Label: Creator
    Definition: An entity primarily responsible for making the content of the resource.
    Comment: Examples of Creator include a person, an organization, or a service. Typically, the name of a Creator should be used to indicate the entity.
    <meta name="DC.creator" content="Administrator">

    Label: Subject and Keywords
    Definition: A topic of the content of the resource.
    Comment: Typically, Subject will be expressed as keywords, key phrases or classification codes that describe a topic of the resource. Recommended best practice is to select a value from a controlled vocabulary or formal classification scheme.
    <meta name="DC.subject" lang="en" content="DCMI; Dublin Core Metadata Initiative; DC META Tags">


    Label: Description
    Definition: An account of the content of the resource.
    Comment: Examples of Description include, but is not limited to: an abstract, table of contents, reference to a graphical representation of content or a free-text account of the content.
    <meta name="DC.description" lang="en" content="Examples of Dublin Core META Tags.">

    Label: Publisher
    Definition: An entity responsible for making the resource available
    Comment: Examples of Publisher include a person, an organization, or a service. Typically, the name of a Publisher should be used to indicate the entity.
    <meta name="DC.publisher" content="SEO Consultants Directory">

    Label: Contributor
    Definition: An entity responsible for making contributions to the content of the resource.
    Comment: Examples of Contributor include a person, an organization, or a service. Typically, the name of a Contributor should be used to indicate the entity.
    <meta name="DC.contributor" content="DCMI Dublin Core Metadata Initiative">

    Label: Date
    Definition: A date of an event in the lifecycle of the resource.
    Comment: Typically, Date will be associated with the creation or availability of the resource. Recommended best practice for encoding the date value is defined in a profile of ISO 8601 [W3CDTF] and includes (among others) dates of the form YYYY-MM-DD.
    <meta name="DC.date" scheme="W3CDTF" content="2004-01-01">

    Label: Resource Type
    Definition: The nature or genre of the content of the resource.
    Comment: Type includes terms describing general categories, functions, genres, or aggregation levels for content. Recommended best practice is to select a value from a controlled vocabulary (for example, the DCMI Type Vocabulary [DCT1]). To describe the physical or digital manifestation of the resource, use the FORMAT element.
    <meta name="DC.type" scheme="DCMIType" content="Text">

    Label: Format
    Definition: The physical or digital manifestation of the resource.
    Comment: Typically, Format may include the media-type or dimensions of the resource. Format may be used to identify the software, hardware, or other equipment needed to display or operate the resource. Examples of dimensions include size and duration. Recommended best practice is to select a value from a controlled vocabulary (for example, the list of Internet Media Types [MIME] defining computer media formats).
    <meta name="DC.format" scheme="IMT" content="text/html">

    Label: Resource Identifier
    Definition: An unambiguous reference to the resource within a given context.
    Comment: Recommended best practice is to identify the resource by means of a string or number conforming to a formal identification system. Formal identification systems include but are not limited to the Uniform Resource Identifier (URI) (including the Uniform Resource Locator (URL)), the Digital Object Identifier (DOI) and the International Standard Book Number (ISBN).
    <meta name="DC.identifier" content="/meta-tags/dublin/">

    Label: Source
    Definition: A Reference to a resource from which the present resource is derived.
    Comment: The present resource may be derived from the Source resource in whole or in part. Recommended best practice is to identify the referenced resource by means of a string or number conforming to a formal identification system.
    <meta name="DC.source" content="/meta-tags/">

    Label: Language
    Definition: A language of the intellectual content of the resource. 
    Comment: Recommended best practice is to use RFC 3066 [RFC3066] which, in conjunction with ISO639 [ISO639]), defines two and three letter primary language tags with optional subtags. Examples include "en" or "eng" for English, "akk" for Akkadian", and "en-GB" for English used in the United Kingdom.
    <meta name="DC.language" scheme="RFC1766" content="en">

    Label: Relation
    Definition: A reference to a related resource.
    Comment: Recommended best practice is to identify the referenced resource by means of a string or number conforming to a formal identification system.
    <meta name="DC.relation" content="/meta-tags/">

    Label: Coverage
    Definition: The extent or scope of the content of the resource.
    Comment: Typically, Coverage will include spatial location (a place name or geographic coordinates), temporal period (a period label, date, or date range) or jurisdiction (such as a named administrative entity). Recommended best practice is to select a value from a controlled vocabulary (for example, the Thesaurus of Geographic Names [TGN]) and to use, where appropriate, named places or time periods in preference to numeric identifiers such as sets of coordinates or date ranges.
    <meta name="DC.coverage" content="World">

    Label: Rights Management
    Definition: Information about rights held in and over the resource.
    Comment: Typically, Rights will contain a rights management statement for the resource, or reference a service providing such information. Rights information often encompasses Intellectual Property Rights (IPR), Copyright, and various Property Rights. If the Rights element is absent, no assumptions may be made about any rights held in or over the resource.
    <meta name="DC.rights" content="/legal/terms-of-use.htm">